365 Woodward Avenue · Open 10 A.M. until 11 P.M. Continuous performance · Change of bill Mondays & Thursdays

Detroit’s smallest palace presents

The Nickelodeon

Three wondrous reels. One upright piano.
Time itself, waiting at your fingertips.

Enter the electric theatrePicture commences at once
HOUSE № 082Doors open10 A.M.

No hatpins in the upholstered seats, if you please.

THE GREAT LAFAYETTETHE RUNAWAY TROLLEYSONG SLIDES WITH MISS IRENE BELLTHE GREAT LAFAYETTETHE RUNAWAY TROLLEYSONG SLIDES WITH MISS IRENE BELL

An exhibition in one reel

Your wrist
commands time.

Take the brass handle and turn it clockwise. The faster you crank, the more urgently Monsieur Bellini performs his impossible illusion—and the house pianist races to keep up.

THE MARVELS OF MOTION
A 1907 silver-nitrate picture of magician Monsieur Bellini producing a white dove
THE OPERATOR REQUESTSTurn the crank
to begin
Waiting in the darkDrag the handle clockwise

Drag the brass handle clockwise in circles. With the keyboard, use Right Arrow, Up Arrow, or Space to speed up and Left Arrow or Down Arrow to slow down.

Patented Edison type intermittent mechanism · Operator’s number 1706-B · Please crank clockwise

And now—
Three photoplays
the like of which has never been seen!

Tonight · Thursday, October 17, 1907

The continuous bill

Each performance lasts forty-two minutes. Stay as long as you like; enter whenever the weather drives you in.

  1. 01

    Hand-colored fantasy · 610 feet

    Monsieur Bellini’s
    Celestial Cabinet

    A dove, a moon, and seven silk handkerchiefs pass through one another without injury.
  2. 02

    Comic chase · Keystone Street Company

    The Runaway
    Trolley of Brush Park

    A motorman sneezes, a wedding cake escapes, and six policemen discover downhill momentum.
  3. 03

    Actuality · Exclusive Detroit views

    One Sunday Along
    the Belle Isle Bridge

    Motorcars, parasols, and the steamer Greyhound photographed in immaculate daylight.
carbon arc
brass lens
picture

Up the narrow stair

The hot little room
behind the light.

Operator Emil Kovacs stands between a hissing carbon arc and 1,000 feet of temperamental celluloid. He joins every break with acetone, marks each cue in blue pencil, and knows the picture by the sound of its sprocket holes.

Projection throw
54 ft. 8 in.
Arc current
42 amperes
House screen
9 × 12 feet
“A good picture should float in the dark, never tremble in it.”— Emil K., chief operator

Tacked beside the rewinder

The projectionist’s
inviolable rules

I

Never leave
the booth.

Not for applause, coffee, commotion, nor the prettiest face in the third row.

II

Mind the
upper loop.

Too loose and the frame jumps. Too tight and fifty customers hear your mistake.

III

Keep flame from
the nitrate.

The fire pail stays full, the shutter drops freely, the exit curtain remains clear.

IV

Rewind with
clean hands.

Yesterday’s fingerprints become tomorrow’s storm across a leading lady’s face.

ADMITONENO. 082

Woodward Electric Theatre Co.

A nickel buys
a little eternity.

Continuous performance · Children must be accompanied after 8 o’clock
5¢

Come in from the ordinary world.

Next change of billMonday · Oct. 21Lost propertyAsk for Mrs. ValeLast performance10:18 P.M.